Yann Arthus-Bertrand is a photographer but for me is a brilliant concept and multimedia artist. Maybe some of you had a honor to see his photo exhibition called “The Earth From Above“. Someone maybe already know the website “6 billion others” or some watched the movie “Home“. All those projects have the same idea – The precious life on Earth and how we loosing it. From one side it shows us how beautiful the life is, and from other – humanity which destroy this beauty. But it’s too late to be pessimistic and this in only one of my points. I find projects really different of each others, even they are united in same idea. They are living in the different media, but still united for one idea and around one author. He (the author) express his idea crossing beyond the borders of photography as making movie, and interactive project like “6 billion others”.

The movie is free of copyrights and can be watched or downloaded from everyone for free. It’s a revolutionary for the movie industry. I don’t want to tell that this is the first movies without rights, but to tell that this gives even more power to the Idea. This spread the idea more successfully. Тhe movie by itself is a masterpiece, a jewel in the crown of the Earth, the crown that human kind want to appropriate. Sad but true.

The “6 billion others” is online project, filming and interviewing millions of people around the Globe and spreading their statements about the life. Millions of interesting stories about the life are there. We can take a look at the eyes of almost everyone in the world and see something honest, something that we miss in our life today. The truth for the life. One Idea – cross media realization.

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Referências:
- Yann Arthus-Bertrand
- 6 Billion Others
- The Earth From Above
- Home (the movie)